This Week In Retail

This Week In Retail

This Week in Retail #92

Back-to-School & Barn Jackets

Mike Vaughn's avatar
Mike Vaughn
Aug 18, 2025
∙ Paid
3
5
Share

Hey Friends,

Back-to-school season is among us. This time of year always begins to feel a little nostalgic. We had a taste of fall weather a few weeks back, but now the summer is leaving it’s final mark on us. As summer winds down, retailers are shifting focus from sun-soaked escapes to back-to-routine essentials. The transition brings both challenges and opportunities, from clearing seasonal shelves to capturing early holiday momentum. This means that we must clear our heads from the summer hangover and refocus for the fall.

Today we look at the US retail sales figures from July, dig into my own personal retail experiences, and take a deeper look into Dairy Boy’s latest SoHo pop-up and what it means for retail.

Let’s get into it……

Keep reading with a 7-day free trial

Subscribe to This Week In Retail to keep reading this post and get 7 days of free access to the full post archives.

Already a paid subscriber? Sign in
© 2025 Mike Vaughn
Privacy ∙ Terms ∙ Collection notice
Start writingGet the app
Substack is the home for great culture