This Week In Retail

This Week In Retail

Debt, Denial, and Déjà Vu: Klarna and the BNPL Fallout

Buy Now Pay Later is the Gen Z Housing Crisis

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Mike Vaughn
May 29, 2025
∙ Paid

Once hailed as the future of consumer credit, Buy Now, Pay Later (BNPL) platforms like Klarna pro

mised to rewrite the rules of shopping. With just a few clicks, shoppers could split payments into four easy installments, often interest-free, bypassing traditional credit cards and, for a time, reality itself.

But the bill is coming due.

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